Bachelor of Science in Business Administration
If you are interested in a career in fields as varied as banking, consulting, marketing, human resource management, you should consider a major in business administration.

Business Administration Curriculum
Candidates for the Bachelor of Science degree in business administration must take 39 hours in a prescribed core and an additional 12 hours of electives in accounting, business or economics at the 300 level or higher.

Many students who major in business administration complete a minor to prepare for a specific career field.

The core consists of the following courses: ACC 220, 221; BUS 150 or BUS 300, BUS 250, BUS 310, BUS 340, BUS 343, BUS 348, BUS 360, BUS 370, BUS 495; ECO 100 and ECO 101.

Business Administration Courses:

BUS 150  Business and Society 3 hours
Semester Offered:  Fall
Open to freshmen only.
An introduction to business concepts, how they apply in daily life, and how they can be used to prepare for a career.  Topics include leadership and motivation, entrepreneurship, personal financial planning, basic economic and accounting principles, marketing and ethics.  BUS 150 fulfills the requirements for BUS 300 for Business School majors and minors.  Business School majors and minors may not apply credit for both BUS 150 and BUS 300 toward the major or minor.

BUS 250  Applied Data Analysis for Business Decisions 3 hours
Prerequisites: 3 credits in ACC/BUS/ECO and one Math course -- must be MAT 141 or higher
Semester Offered:  Fall and Spring
The managerial use of statistical concepts and methods to address real world business problems.  Emphasis is placed on the utilization of quantitative methods as applied to business decision making and operations.  This course covers the applications of quantitative methods including risk statistics, average portfolio return, decision making under uncertainty, process control, customer satisfaction models, marketing research, time series analysis and forecasting, and yield management.  Applications of technology for data analysis and management will be included as an integral part.

BUS 300  PRINCIPLES OF MANAGEMENT 3 hours
Semester Offered: Fall and Spring
Not open to freshmen.
An introduction to the theory and application of management principles, skills, and functions in the achievement of organizational efficiency and effectiveness. 

BUS 310  INTERNATIONAL BUSINESS 3 hours
Prerequisites: BUS 300, BUS 360, and ECO 100.
Semester Offered: Fall and Spring
A study of the policies, institutions, and practices of international business and trade, with emphasis on the global integration of the United States' economy; international commercial and financial practices; international marketing and management techniques; differences in the cultural environment and customary business methods; and the role of multinational corporations.

BUS 340  BUSINESS LAW AND ETHICS 3 hours
Semester Offered: Fall and Spring
Not open to freshmen.
An examination of the legal and regulatory environment of business, including ethics and the place of law in society.

BUS 343  OPERATIONS MANAGEMENT 3 hours
Prerequisites: ACC 220, BUS 250, BUS 300, ECO 101.

Semester Offered:  Fall and Spring
Not open to freshmen.
The management of operating systems in both goods manufacturing and service producing industries.  Topics included are trade-off analysis, process analysis, workplace methods, production and inventory control systems, capacity planning, operations strategies, technology-driven information systems, information technology management, and decision support systems.  This course makes extensive use of case studies in operations management.

BUS 348  ORGANIZATIONAL BEHAVIOR 3 hours
Prerequisite: BUS 300.

Semester Offered: Fall and Spring
An analysis of individual and work group characteristics and those organizational factors which influence individual behavior within the organizational setting. Topics include organizational culture, motivation and reward systems, and leadership practice, with a major focus on business ethics and ethical decision making.

BUS 350  HUMAN RESOURCE MANAGEMENT 3 hours
Prerequisite: BUS 300.

Semester Offered:  Fall and Spring.
An examination of the principles, practices, and underlying theories of human resource management in relation to employee selection, training, motivation, and remuneration; interpersonal and group relationships; manpower planning.

BUS 352  TRAINING AND DEVELOPMENT 3 hours
Prerequisite: BUS 300

Semester Offered:  Fall
A study of the principles of training and development, training needs, assessment, training solutions to organizational problems, skill training, different training options, and ways of integrating new behavior and attitudes into the organizational system.

BUS 360 PRINCIPLES OF MARKETING 3 hours

Semester Offered:  Fall and Spring.
Not open to freshmen.
An introduction to the principles, institutions, and techniques associated with the distribution of goods and services from the producer to the consumer.

BUS 361 CONSUMER BEHAVIOR 3 hours
Prerequisite: BUS 360
Semester Offered: Fall and Spring
A study of the impact of such factors as personality, motivation, perception, learning, attitudes, cultural and social influences, and life-style changes on buying behavior. A review of sociological, psychological, and economic models of behavior will be included.

BUS 365 MARKETING RESEARCH 3 hours
Prerequisites: BUS 250 and BUS 360
Semester Offered:  Fall
An examination and application of the process of planning a research project, gathering and analyzing secondary and primary data, and reporting (in writing and orally) the results for decision-making purposes. Applicable to those interested in social and behavioral sciences as well as business.

BUS 369 INTERNATIONAL MARKETING 3 hours
Prerequisite: BUS 360
Semester Offered:  Spring

An examination of the economic, political, legal, and social constraints on marketing abroad and an analysis of the management and operational strategies of firms engaged in international marketing. Special emphasis is on differences between start-up operations and established multinational firms.

BUS 370  CORPORATE FINANCE 3 hours
Prerequisites: ACC 221, BUS 250, ECO 101.

Semester Offered:  Fall and Spring.
A study of the principles of optimal financial policy in the acquisition and management of funds by the profit maximizing firm; the application of theory to financial decisions involving cash flows, capital structure, and capital budgeting.

BUS 380  BUSINESS PRACTICUM   2 hours
Semester Offered:  Fall and Spring.
Supervised employment which provides students the opportunity to gain practical, professional experience in conjunction with their academic development.  Limited to junior or senior majors in the School of Business with a minimum overal GPA of 2.0.  May be repeated for credit up to a maximum of 8 hours, of which only 3 credits may count toward a major in Business Administration.  May not be taken simultaneously with BUS 480, BUS 481, COE 302 or COE 403.  Credit toward the Business Administration major will not be given for both BUS 380 and BUS 480.  Pass/Fail grading only.  Instructor's consent required.

BUS 452  COMPENSATION AND BENEFITS 3 hours
Prerequisite: BUS 350.
Semester Offred: Spring
A study of the principles of compensation and benefits, job analysis and job evaluation, market surveys and their effects on pay structure, performance pay and incentives, benefits, services and the comparable worth issue.

BUS 458  EMPLOYEE RELATIONS MANAGEMENT 3 hours

Semester Offered: Spring
Not open to freshmen.
A study of the principles of recruiting, selection, and retention of employees and the laws that pertain to them in the workplace, including the employer-employee relationship, discrimination, affirmative action, and government regulation.

BUS 466 SALES MANAGEMENT 3 hours
Prerequisites: BUS 360.

Semester Offered:  Fall
An analysis of professional selling practices with emphasis on the selling process and sales management. It will include the foundations of selling, the selling process, the difference in selling to organizational customers and to the ultimate consumer, and the management of the sales function. Students will be required to make several presentations.

BUS 467 ADVERTISING AND SALES PROMOTION 3 hours
Prerequisites: BUS 360.

Semester Offered:  Fall and Spring.
An examination of the creative process, from strategy to execution, of advertising and promotional materials. Students will be required to develop the strategies, media plans, and draft executions of advertising and promotion materials.

BUS 468 MARKETING MANAGEMENT AND PLANNING 3 hours
Prerequisites: BUS 300 and 360.
Semester Offered: Varies, Contact Department Head
A study of the management and planning required for the development of marketing plans for products and services; a disciplined analysis of the needs, wants, perceptions, and preferences of markets as the basis for setting objectives and developing the plans to accomplish them. Students will be required to develop and present marketing plans for organizations.

BUS 472  INTERMEDIATE FINANCIAL MANAGEMENT 3 hours
Prerequisite: BUS 370.
Semester Offered:  Spring
An in-depth study of the applications of theory to financial decisions involving optimal capital structure, capital budgeting criteria, and long- and short-term financing.

BUS 474  INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT 3 hours
Prerequisite: BUS 370.
Semester Offered:  Fall
A study of the theory and practice of portfolio management; analysis of securities; risk evaluation; alternative investment opportunities; and optimizing behavior of the individual investor.

BUS 480  BUSINESS INTERNSHIP 3 hours
Semester Offered:  Fall and Spring
Supervised experience in business or governmental institutions where work is related to student interest.  Limited to School of Business majors with a minimum GPA of 2.00 and 15 hours in accounting, business or economics.  Can be taken only once.  Students may receive credit for only one Business School Internship course chosen from the following:  BUS 480, 481, or ECO 480.   May not be taken simultaneously with either COE 302 or COE 403.  Pass/Fail grading only.

BUS 481  HUMAN RESOURCE MANAGEMENT INTERNSHIP 3 hours
Semester Offered. Fall and Spring

Supervised experience in business or governmental institutions where work is related to student interest.  Limited to School of Business majors minoring in Human Resource Management and a minimum GPA of 2.00 and 15 hours in accounting, business or economics.  Students may receive credit for only one Business School Internship course chosen from the following:  BUS 480, 481 or ECO 480.  May not be taken simultaneously with either COE 302 or COE 403.  Pass/Fail grading only.

BUS 495  BUSINESS POLICY 3 hours
Prerequisites: BUS 300, 360, 370; BUS 343 is a prerequisite or corequisite.

Semester Offered: Fall and Spring.
An in-depth study of managerial policy formulation, strategies and problems, including the influence of economic, social, and governmental factors. Must have senior standing.

BUS 498  HONORS THESIS IN BUSINESS 3 hours

Semester Offered:  Fall and Spring
An in-depth endeavor that complements and enhances classroom learning.  It is an active participation by students and faculty in the creation, discovery, and examination of knowledge through various methods of inquiry and analysis within the various disciplines of business.  The project must meet Honors Program thesis requirements as well as expectations of business faculty. Open to seniors in the Honors and/or Teaching Fellows Programs only. 

BUS 499  RESEARCH IN BUSINESS 1 to 3 hours
Semester Offered. Fall and Spring
An in-depth endeavor that complements and enhances classroom learning.  It is an active participation by students and faculty in the creation, discovery, and examination of knowledge through various methods of inquiry and analysis within the various disciplines of business.   It represents a study or investigation conducted by an undergraduate that makes an intellectual contribution to business.  Junior or senior standing only.  May be repeated for credit for a maximum of six credit hours.

Business Administration Links:

• Society for Human Resource Management
• American Management Association International
• The Internet Guide to Human Resource Management
• American Marketing Association

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Programs of Study

• Bachelor of Science in accounting
• Bachelor of Science in business administration
• Bachelor of Arts in Economics
• Minors